Legendary guitarist Neil Young appears to working on new audio formats. Young is a vocal critic of MP3 quality – he doesn’t even like CD audio, particularly – and has designs on something better.
Rolling Stone reports that Young applied for six trademarks in June 2011: “Ivanhoe,” “21st Century Record Player,” “Earth Storage,” “Storage Shed,” “Thanks for Listening” and “SQS (Studio Quality Sound).” Included in the filing is a description of the trademarks: “Online and retail store services featuring music and artistic performances; high resolution music downloadable from the Internet; high resolutions discs featuring music and video; audio and video recording storage and playback.”
The trademark process could take a year, providing that there are no challenges to Young’s application.
What will it mean? Well, tech experts have variously suggested this could pave the way for high quality audio to be provided to users via a “cloud”-based system. And that the quality of the audio will be closer to the original studio recordings, rather than the hugely compressed files that are sold on sites such as iTunes or Amazon.
Neil Young: digital guru? We never saw that coming.

With a reputation of excellence for high quality audio equipment and home theater systems, Onkyo offers Gibson’s newly formed Pro Audio Division a stronger foothold in the ever-growing consumer electronics market, specifically in the areas of amplification, receiver and speaker technologies.
On the heels of, shall we say, a mixed response to Metallica’s recent collaboration with Lou Reed, the metal icons are quickly shifting gears back to their bread-and-butter routine: making fierce heavy metal tracks. The guys have posted two never-before release tracks online, which you can check out via the YouTube players below. What do you think? Are the songs better than the Metallica-Lou Reed jams? Let us know in the comments section! 